Kitchen CGI
Cost-effective with total flexibility, environmentally friendly too!
Kitchen CGI’s are cost-effective, flexible solutions for the KBB industry. Custom set building is a thing of the past, so too are the high costs associated with large studio rental and wasteful, time-consuming, builds. Often overlooked is the impact on the environment. The delivery and return of bulk items, the after shoot disposal of materials such as flooring, wall coverings and tiles etc. all have a ‘green’ cost.
Furniture style, lighting, materials and atmosphere can be easily changed to suit a particular demographic or target market. The options are endless.
Not just for Kitchen manufacturers and designers
3d renders are not just for visualising completed kitchens, they can be used to provide backgrounds or close up cameos for kitchen products, flooring, tiling, lighting etc.
As an example, let’s assume your company manufactures kitchen taps or luxury flooring and would like to show your products in situ. There are a few options available to showcase your products:
1. Rent a studio and build a set.
2. Find an existing location and place your products.
3. Use a client’s property (where they have purchased the product you want to showcase)
4. Use a stock library shot, photograph your products to match the scene and combine them.
All of the above are, costly, impractical and time consuming. In addition, these traditional approaches usually result in compromises to the quality and accuracy of the final images.
By using CGI, it’s possible to create environments that have exactly the look and feel needed to compliment your product(s.) Furthermore, changes to the ‘set’ are very quick and cost-effective. Once a CGI environment is created, it’s an asset. Your asset library and can be re-used and repurposed for future projects, all this makes CGI a great choice to show your products in a believable, photorealistic space.
Photographic approach
I can work from product CAD files, drawings and reference photographs.
I apply a photographic approach to every CGI image. As a commercial photographer, the process is as if I were shooting a traditional image. Using the same workflow, camera placement, lighting, set build, styling, and post-production ensures I deliver photorealistic results.
Re-use and repurpose Kitchen CGI room sets and assets.
Once your CGI room sets are designed, built, styled and lit, it is easy to make changes. You can quickly change the flooring, materials, colours, camera angles and props to expand your image assets without restrictions.
Your investment in CGI room sets and assets is money well spent. What makes CGI perfect for e-commerce is the ability to reuse the models and rooms time and time again. This ensures your images can continue to be on-trend quickly and cost-effectively. By repurposing and reusing for future projects, CGI becomes cheaper the more you use it.
Once your CGI room sets are designed, built, styled and lit, it is easy to make changes. You can quickly change the flooring, materials, colours, camera angles and props to expand your image assets without restrictions.
Your investment in CGI room sets and assets is money well spent. What makes CGI perfect for e-commerce is the ability to reuse the models and rooms time and time again. This ensures your images can continue to be on-trend quickly and cost-effectively. By repurposing and reusing for future projects, CGI becomes cheaper the more you use it.
Kitchen CGI room sets are both flexible and cost-effective making them a great choice for your next project.
